One of the best ways to get repeat customers for your Etsy shop is to turn your order packages into captivating gifts! Beautiful embellishments, desirable samples, and handwritten thank you cards will transform the one item you sold into a bountiful gift of surprises and treasures...as well as add a personal touch that customers love, for this is a gift from a friend!
You don't have to spend a fortune gathering up these ornamental items; great embellishments for your packages include: colorful tissue paper, ribbon, scrapbooking stickers, elegant decals, and so much more (use your imagination)! If you can give a sample of something you sell in your shop, this will intrigue your customers, introduce them to other items that you sell, and increase your chances of attaining a repeat customer! Shop samples could be handmade soap, perfume, candles, cookies, tea...or give a small gift of something you sell in your shop like a bookmark, bracelet, magnet, etc.
Don't forget the handwritten thank you card or note! This is essential for adding the "personal touch"; a handwritten message to me says "traditional elegance", "kindhearted effort", "the gift of your time", and "exceptional sincerity". Also, including a business card or flier is a great addition to your packages so the customer can easily find all of your contact information in one place...this will also serve as a reminder of your shop.
Pictured above is what I send will all of my packages: a handwritten thank-you note that expresses my personal style (have fun with your embellishments and stationary; if you can convey your unique style that is fantastic...your customers can really get to know who you are)! I also include a simple flier with my Etsy shop web link and an elegant sample of my newest line of all-natural handmade "Orange Blossom Beauty" soap (which I will be adding to my Etsy shop soon).My soap samples have a handwritten tag tied on with twine and a whimsical flower embellishment; the backs of the soap samples paper pouches are secured with an elegant and forever timeless wax seal.